In the Media

PLASTIC SURGERY UPDATE

Steven Bloch, M.D.

HAVE YOU BEEN ZELTIQ'D YET?

New! The cool way to reduce fat! The Zeltiq Procedure is a non-invasive way to gently and effectively reduce fat in targeted areas of your body, resulting in noticeable, natural looking fat reduction in the treated areas.

The science behind the Zeltiq Procedure, called Cryolipolysis, was developed at Harvard. Their research showed that fat cells are naturally more vulnerable to the effects of cooling than the surrounding tissue and that fat cells can be safely eliminated without harming the skin.

During the procedure, a non-invasive applicator delivers precisely controlled cooling to target and eliminate fat cells in specific areas of your body. When fat cells are exposed to cooling during the Zeltiq Procedure, it triggers a process of natural removal, which gradually reduces the thickness of the fat layer. The result is a reduction in fat bulges that is visible in most patients in approximately two months.

The procedure is comfortable. No anesthesia, needles, or pain medication is required.

The ideal candidate is someone who is relatively fit, but despite diet and exercise have some modest size fat bulges. If you can "punch" it-I can freeze it, thereby shrinking the underlying fat layer. If you are seeking spot reduction for specific areas of fat but are not considering a surgical procedure, the Zeltiq Procedure may be right for you. It is not a way to lose weight or treat obesity, and is not a substitute for invasive methods like liposuction.

The Zeltiq Procedure advances body sculpting to a new level. We all have that one problem area that no amount of dieting or exercise seems to eliminate. That last "inch" that we feel in our jeans. Surgery seems a bit excessive for this contour deformity, but now there is a safe, effective, non-invasive treatment to eliminate this unwanted bulge.

The Zeltiq Procedure is comfortable for most patients. Typically, patients are comfortable enough to read, watch TV, work on their computer, or simply relax. The procedure can take one to four hours depending on the number of areas to be treated. There is no recovery time, and you may resume normal activities the same day, including work or exercise.

The Zeltiq Procedure results are expected to last about as long as fat cells removed by invasive procedures such as liposuction. Published clinical results indicate an average fat layer reduction of 22% after a single Zeltiq Procedure.

If you think now is the time to get yourself Zeltiq'd, call for an appointment.